In 2013, Nike finally re-signed Curry because he didn’t see Curry’s value. Curry turned around and signed an endorsement fee with Under Armour. After signing with Under Armour, Curry led the Warriors to four straight NBA championships. Compared with the increase in the brand value of Under Armour and the sharp rise in the stock price under the endorsement of Curry, Nike regrets that it made the wrong decision. Here we have NBA jerseys ready.
Curry has grown into one of the greatest players in Warriors and NBA history, and his personal value is immeasurable. Curry still has four years and $215 million remaining on his current deal, and he will be 38 when his contract expires. At this point, I’m sure the fans will support him whether he chooses to continue wearing the Golden State Warriors jersey or retire. Now, Curry is about to renew a lifetime contract with Under Armour that is expected to be worth more than $1 billion. This is a win-win contract for both parties.
